市场营销论文
Dissertation in Marketing
市场营销原理
Principles of Marketing
营销道德、关键消费和企业社会责任
Marketing Ethics, Critical Consumption, and Corporate Social Responsibility
当代营销趋势
Contemporary Trends in Marketing
数字消费者行为
Digital Consumer Behaviour
数字营销传播
Digital Marketing Communications
全渠道零售
Omnichannel Retailing
社交媒体市场营销
Social Media Marketing
数字营销策略
Digital Marketing Strategy
客户关系管理
Customer Relationship Management